The Ugly Truth The_Creative_Process_Illustrated_—-_(Pg_93–93) This drawing is by copywriter Mike Heid from the book The Creative Process Illustrated: How Advertising’s […]

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For years VW has produced some of the best advertising and has been effective at communicating that its brand doesn’t […]

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Things have certainly changed since the Mad Men era of advertising. 50 years ago we would have never seen Honey […]

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